Best-selling ABK Hell and ABK Pils win Gold Medals at prestigious IBC blind tasting competition
ROK Stars PLC, the consumer products and environmental technologies development company founded by John Paul DeJoria and Jonathan Kendrick, has announced its ABK Beers have been awarded 2 Gold Medals at the prestigious International Beer Challenge blind tasting competition held recently in London.
The IBC Tasting Awards winners are established through a rigorous judging process wherein samples are delivered to the 60 judges – all respected and experienced industry professionals – with each product blind tasted and awarded a score for its aroma, appearance, taste and finish. Scores are collated and recorded by the table captain before Gold, Silver, and Bronze medals are awarded.
ROK Stars acquired the historic 700-year-old Aktienbrauerei in Kaufbeuren, Bavaria in 2013 and has since re-designed and re-packaged a range of beers for international export under the brand ‘ABK – Since 1308’.
Commenting, Jonathan Kendrick, Chairman of ROK Stars said, “We are enormously proud that our ABK craft beers continue to be recognised and rewarded for their outstanding quality and taste in blind tasting competitions such as the International Beer Challenge, as well as the DLG, the European Beer Star Awards and the World Beer Championships, as such awards are key to the global growth of our historic beer brand.”
With an award-winning drinks portfolio which includes ABK Bavarian Beer and Bogart Spirits, ROK Drinks has a mandate to ‘Build the Mega-Brands of Tomorrow, Today.’
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