Monday 2nd December 2013
ROK Drinks Ltd, a subsidiary of ROK Stars PLC, the consumer goods and environmental technology development company, have announced it has appointed Africa Finance Engineering as exclusive distributor for its portfolio of products in Africa and India.
Africa Finance Engineering (AFE) is an independent corporate advisory firm, headquartered in London, with an extensive network of business interests across Africa and India and with a mandate to build strong and sustainable business partnerships with leading multinational corporations, institutional investors, financial sponsors, high net worth individuals and businesses able to demonstrate significant potential for growth.
“As a key part of our global deployment strategy, we are delighted to be working with AFE on the distribution of our products across Africa and India” said Chairman of ROK Stars, Jonathan Kendrick. “AFE have extensive business interests and partnerships in these important territories which will ensure the success of this relationship.”
ROK’s portfolio of consumer and environmental products include ABK Beer, brewed in Kaufbeuren, Bavaria, in a 700 year old brewery; the award-winning, super premium, made-in-Austria OVAL Vodka and ROK Natural Energy drink – as well as new products to be launched in the near future such as ROK Red Vodka, ROK Black Vodka, ROK Water, Uisce Beatha Real Irish Whiskey and ROK Water Technologies filtration systems.
Kewal Devani of AFE said “ROK Stars have an incredible portfolio of outstanding drinks and water-purifying technologies which we believe to be world class and, as such, we are delighted to have been appointed to market and distribute these products across Africa and India.”
ROK Stars PLC, listed on the Stuttgart Stock Exchange, was co-founded by John Paul DeJoria and Jonathan Kendrick.
John Paul DeJoria, known as ‘America’s favorite entrepreneur,’ is also the co-founder of Paul Mitchell hair care and Patron Tequila, the worlds leading premium tequila brand.
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